Online Communication (Bachelor of Science)

Would you like to help shape the digital communication of tomorrow? On the Bachelor's degree programme in Online Communication (#onkomm), you will learn how to implement digital communication projects strategically and creatively. The unique combination of specialisations in online PR, online marketing, sustainability communication and digital education will provide you with a broad range of knowledge for your professional future. From social media and campaigns to knowledge transfer - with #onkomm you will develop your individual profile for the digital future.

The foundations for this come from various disciplines such as economics, communication science, sustainability, didactics and technology. You will apply this knowledge directly: In learning agencies, you will work together with other students in a team on projects for real clients.

You can find more detailed information about the degree programme on the website of the Online Communication degree programme.

In later professional life there is a wide field of application in:

• Marketing, e-commerce and product management of companies
• internal and external corporate communications
• Internet, PR and marketing agencies
• Departments for corporate learning/training and online training
• Online communication of non-profit organisations or public organisations
• Consultancy or training

Building on the Bachelor's degree, the following Master's programme is possible:

Media, Technology and Society - Master of Arts

The degree programme is admission-restricted (depending on grades). Admission requirements include these school-leaving qualifications:

• General higher education entrance qualification
• Subject-related higher education entrance qualification valid in Hesse
• University of Applied Sciences entrance qualification valid in Hessen

An internship before the start of the degree programme is not required. A detailed description of the admission requirements can be found in the Special Provisions of the Examination Regulations (German).